50+ Curated Business Templates
WhatsApp Template Library — 50+ Free Business Message Templates
Explore our searchable directory of high-converting WhatsApp templates for retail, real estate, clinics, coaching, and local businesses. Customize variables live and copy instantly.
Official Meta Verification Notice: Business message templates used with the WhatsApp Business Platform may be subject to Meta's review and approval requirements. Category classifications (Marketing, Utility, Authentication) must adhere to WhatsApp Business messaging policies.
Filter by Objective / CategoryAll
Filter by IndustryAll
Showing 52 templates
MarketingE-commerce
Weekend Flash Sale & Exclusive Discount
“Promoting limited-time discounts to opted-in buyers”
Hey {{customer_name}}! ⚡ Our {{sale_name}} is now live. Enjoy up to {{discount_percent}}% off across our bestsellers until {{expiry_date}}. Use code *{{coupon_code}}* at checkout.
Shop the collection here: {{shop_link}}
Reply STOP to unsubscribe.
Dynamic Placeholders:
{{customer_name}}{{sale_name}}{{discount_percent}}{{expiry_date}}{{coupon_code}}{{shop_link}}
MarketingReal Estate
Luxury Residential Project Pre-Launch Preview
“Inviting high-net-worth buyers for private floor plan walkthrough”
Hello {{customer_name}}, introducing *{{project_name}}* at {{location}}. Featuring premium {{property_type}} with private sundecks and club amenities. Pre-launch pricing starts at {{starting_price}}.
Would you like me to send you the digital brochure and floor plans on WhatsApp? Reply *YES* to receive them instantly.
Dynamic Placeholders:
{{customer_name}}{{project_name}}{{location}}{{property_type}}{{starting_price}}
MarketingRestaurants
Weekend Chef's Tasting Menu Invitation
“Promoting weekend culinary special to regular patrons”
Craving something special, {{customer_name}}? 🍽️ This weekend at {{restaurant_name}}, Chef {{chef_name}} is serving an exclusive {{menu_theme}} menu with handcrafted pairings.
Reserve your table for {{day_name}} and enjoy a complimentary welcome drink: {{booking_link}}
We look forward to hosting you!
Dynamic Placeholders:
{{customer_name}}{{restaurant_name}}{{chef_name}}{{menu_theme}}{{day_name}}{{booking_link}}
MarketingSalons
Festive Makeover Package Announcement
“Promoting beauty & hair packages ahead of festive season”
Hi {{customer_name}}! ✨ Get ready for the festivities with our *{{package_name}}* at {{salon_name}}.
Includes: {{service_details}} for only {{package_price}} (original value {{original_price}}).
Limited slots available for this week. Tap to book your preferred stylist: {{booking_link}}
Dynamic Placeholders:
{{customer_name}}{{package_name}}{{salon_name}}{{service_details}}{{package_price}}{{original_price}}{{booking_link}}
MarketingEducation
Free Career Strategy Masterclass Invitation
“Inviting prospective students to attend an orientation webinar”
Hello {{customer_name}}! 🎓 Ready to crack your {{exam_name}} in {{year}}? Join our live masterclass with top mentor *{{mentor_name}}* on *{{webinar_date}}* at {{webinar_time}}.
Key takeaways: {{topic_summary}}.
Reserve your free seat here (only {{seats_left}} spots left): {{registration_link}}
Dynamic Placeholders:
{{customer_name}}{{exam_name}}{{year}}{{mentor_name}}{{webinar_date}}{{webinar_time}}{{topic_summary}}{{seats_left}}{{registration_link}}
SalesReal Estate
Personalized Site Visit & Model Flat Tour
“Inviting qualified buyers to inspect sample flats in person”
Hi {{customer_name}}, thank you for inquiring about *{{project_name}}*. The sample flat for our {{unit_type}} is ready for private inspection.
We provide free pick-and-drop service within {{city}}. Which day works better for your visit: *{{option_1}}* or *{{option_2}}*?
Looking forward to showing you around!
Dynamic Placeholders:
{{customer_name}}{{project_name}}{{unit_type}}{{city}}{{option_1}}{{option_2}}
SalesAgencies
Tailored Growth Proposal & Scope Walkthrough
“Re-engaging decision-maker after sharing marketing proposal”
Hi {{client_name}}, hope your week is off to a great start! I've put together the customized {{service_name}} proposal for {{company_name}} based on our call.
You can review the breakdown here: {{proposal_link}}
Do you have 15 minutes on {{suggested_day}} to review the projected milestones and Q&A? Let me know what time works best.
Dynamic Placeholders:
{{client_name}}{{service_name}}{{company_name}}{{proposal_link}}{{suggested_day}}
SalesHealthcare
Doctor Video Consultation / In-Clinic Slot
“Helping patient finalize clinic or telemedicine consultation”
Hello {{patient_name}}, Dr. {{doctor_name}} ({{specialty}}) has opening slots available on *{{slot_date}}* at {{clinic_name}}.
Consultation fee: {{fee_amount}}
Available times: {{time_slots}}
Reply with your preferred time or click here to confirm: {{confirmation_link}}
Dynamic Placeholders:
{{patient_name}}{{doctor_name}}{{specialty}}{{slot_date}}{{clinic_name}}{{fee_amount}}{{time_slots}}{{confirmation_link}}
SalesCoaching
Executive Coaching 1-on-1 Discovery Call
“Inviting prospective client to an introductory strategy session”
Hi {{client_name}}, thanks for checking out the *{{program_name}}*. Before onboarding, I offer a complimentary 20-minute Strategy Audit to map out your {{target_goal}} roadmap.
Pick a time that fits your calendar: {{calendar_link}}
Looking forward to speaking with you!
Dynamic Placeholders:
{{client_name}}{{program_name}}{{target_goal}}{{calendar_link}}
SalesE-commerce
Friendly Cart Reminder with Special Voucher
“Re-engaging shopper who left items in shopping bag”
Hi {{customer_name}}, you left some great picks in your cart at {{store_name}}! 🛍️
Your items: *{{item_summary}}*
Complete your order in the next {{expiry_hours}} hours and get an extra {{discount_percent}}% off with code *{{coupon_code}}*.
Tap to complete order: {{checkout_link}}
Dynamic Placeholders:
{{customer_name}}{{store_name}}{{item_summary}}{{expiry_hours}}{{discount_percent}}{{coupon_code}}{{checkout_link}}
Follow-upLocal Business
Gentle Check-in for Previous Inquiries
“Checking in with a customer who inquired previously without pressuring them”
Hi {{customer_name}}, just checking in to see if you are still looking for {{service_or_product}} for {{project_name}}?
If you have any questions on pricing, turnaround time, or customization, I'm here to help.
Reply anytime or let me know if you would like me to follow up at a later time!
Dynamic Placeholders:
{{customer_name}}{{service_or_product}}{{project_name}}
Follow-upAgencies
Post-Demo Summary & Sandbox Access
“Recapping software demonstration and providing evaluation credentials”
Hi {{client_name}}, thank you for your time on our demo today! As discussed, here are the key links for {{company_name}}:
1. Trial sandbox login: {{sandbox_link}}
2. Implementation roadmap: {{roadmap_link}}
3. Pricing summary: {{pricing_link}}
Feel free to test it with your team. Would {{follow_up_day}} work to answer any questions that come up?
Dynamic Placeholders:
{{client_name}}{{company_name}}{{sandbox_link}}{{roadmap_link}}{{pricing_link}}{{follow_up_day}}
Follow-upReal Estate
New Inventory / Unit Available Alert
“Notifying interested client about newly released inventory matching criteria”
Hello {{customer_name}}, you previously asked about {{desired_unit}} in {{location}}.
A prime unit on the *{{floor_number}}th floor* just opened up at *{{project_name}}* with {{special_feature}}.
Would you like me to send photos and pricing details before it goes on public portal? Reply *YES*.
Dynamic Placeholders:
{{customer_name}}{{desired_unit}}{{location}}{{floor_number}}{{project_name}}{{special_feature}}
Follow-upCoaching
Cohort Registration Closing in 24 Hours
“Urgent gentle reminder before batch registration cutoff”
Hi {{student_name}}, quick heads-up! Enrollment for the upcoming *{{batch_name}}* cohort closes on *{{deadline_time}}*.
We have only {{spots_remaining}} seats remaining to keep the group interactive.
Secure your spot here: {{enrollment_link}}
Hope to see you inside the cohort!
Dynamic Placeholders:
{{student_name}}{{batch_name}}{{deadline_time}}{{spots_remaining}}{{enrollment_link}}
Customer SupportLocal Business
Support Ticket Acknowledgment & Ticket ID
“Immediate automated receipt confirmation for customer queries”
Hello {{customer_name}}, we have received your query regarding *{{issue_topic}}*. Your support reference number is *#{{ticket_id}}*.
Our team is currently reviewing it. Average response time is {{sla_hours}} hours.
You can share screenshots or additional details by replying to this message anytime.
Dynamic Placeholders:
{{customer_name}}{{issue_topic}}{{ticket_id}}{{sla_hours}}
Customer SupportLocal Business
Issue Resolved & Follow-up Check
“Informing customer that reported problem has been fixed”
Hi {{customer_name}}, this is {{agent_name}} from {{company_name}} support. We've investigated and resolved ticket *#{{ticket_id}}* regarding {{issue_summary}}.
Could you please check and verify if everything is working smoothly on your end?
If you need anything else, simply reply to this chat!
Dynamic Placeholders:
{{customer_name}}{{agent_name}}{{company_name}}{{ticket_id}}{{issue_summary}}
Customer SupportLocal Business
After-Hours Friendly Automated Reply
“Setting clear response expectations when team is offline”
Hello {{customer_name}}! Thanks for contacting *{{company_name}}*. 🌙 Our team is currently offline.
Our business hours are {{business_hours}} ({{timezone}}). We will get back to your message first thing tomorrow at {{next_open_time}}.
For urgent queries, visit our help desk: {{help_url}}
Dynamic Placeholders:
{{customer_name}}{{company_name}}{{business_hours}}{{timezone}}{{next_open_time}}{{help_url}}
WelcomeE-commerce
Warm Welcome & VIP Account Setup Guide
“Welcoming brand new user and directing them to account perks”
Welcome to the {{brand_name}} family, {{customer_name}}! 🎉 We're thrilled to have you with us.
Here are 3 quick things you can do:
1. Browse our newest arrivals: {{catalog_link}}
2. Save this WhatsApp number for priority order updates
3. Enjoy {{welcome_perk}} on your first order with code *{{welcome_code}}*
How can we help you today?
Dynamic Placeholders:
{{brand_name}}{{customer_name}}{{catalog_link}}{{welcome_perk}}{{welcome_code}}
WelcomeSalons
First-Time Client Welcome & Preference Form
“Welcoming a first-time client and collecting hair/skin preferences”
Welcome to *{{salon_name}}*, {{client_name}}! 🌿 We can't wait to pamper you on your first visit.
To help your stylist prepare, please share any specific hair or skin preferences here: {{preference_link}}
📍 Location: {{salon_address}}
🚗 Parking: Valet parking is available at our entrance.
See you soon!
Dynamic Placeholders:
{{salon_name}}{{client_name}}{{preference_link}}{{salon_address}}
WelcomeEducation
Student Welcome, Batch Schedule & Study Portal
“Welcoming newly enrolled student with classroom access details”
Congratulations {{student_name}}! 🎉 Your admission to *{{course_name}}* at {{institute_name}} is confirmed.
Your student ID: *{{student_id}}*
Batch starts: *{{start_date}}*
Class timing: {{class_timing}}
Access your digital lecture notes and portal here: {{portal_link}}
Welcome aboard and happy learning!
Dynamic Placeholders:
{{student_name}}{{course_name}}{{institute_name}}{{student_id}}{{start_date}}{{class_timing}}{{portal_link}}
AppointmentHealthcare
Clinic Doctor Appointment Confirmation
“Confirming doctor consultation slot with clinic guidelines”
Hello {{patient_name}}, your appointment with Dr. {{doctor_name}} is confirmed! 🩺
📅 Date: *{{appointment_date}}*
⏰ Time: *{{appointment_time}}*
🏥 Location: {{clinic_address}}
Please arrive 10 minutes prior for vitals check. Carry your previous medical reports if applicable.
To reschedule or cancel, reply *RESCHEDULE* or call {{clinic_phone}}.
Dynamic Placeholders:
{{patient_name}}{{doctor_name}}{{appointment_date}}{{appointment_time}}{{clinic_address}}{{clinic_phone}}
AppointmentLocal Business
24-Hour Prior Appointment Reminder
“Reducing no-shows with polite prior reminder”
Hi {{customer_name}}, gentle reminder that your appointment for *{{service_name}}* at {{business_name}} is scheduled for tomorrow:
📅 *{{appointment_date}}* at *{{appointment_time}}*
Reply *1* to Confirm
Reply *2* to Reschedule
We look forward to serving you!
Dynamic Placeholders:
{{customer_name}}{{service_name}}{{business_name}}{{appointment_date}}{{appointment_time}}
AppointmentReal Estate
Property Viewing / Inspection Slot Confirmed
“Confirming appointment time for on-site apartment viewing”
Dear {{client_name}}, your property tour at *{{project_name}}* is scheduled for *{{visit_date}}* at *{{visit_time}}*.
Our property consultant *{{agent_name}}* ({{agent_phone}}) will meet you at the site sales pavilion.
Google Maps Location: {{maps_link}}
Safe travels!
Dynamic Placeholders:
{{client_name}}{{project_name}}{{visit_date}}{{visit_time}}{{agent_name}}{{agent_phone}}{{maps_link}}
Order ConfirmationE-commerce
E-commerce Order Placed Successfully
“Confirming checkout, order items and total amount paid”
Thank you for shopping with {{store_name}}, {{customer_name}}! 📦
Your order *#{{order_id}}* is confirmed.
Total Paid: *{{order_amount}}* ({{payment_method}})
Items: {{item_summary}}
Delivery address: {{shipping_address}}
We'll notify you as soon as your parcel is packed and dispatched. Track live status: {{tracking_link}}
Dynamic Placeholders:
{{store_name}}{{customer_name}}{{order_id}}{{order_amount}}{{payment_method}}{{item_summary}}{{shipping_address}}{{tracking_link}}
Order ConfirmationRestaurants
Restaurant Food Delivery Order Accepted
“Notifying diner that kitchen has started preparing order”
Order Received! 🍕 Hi {{customer_name}}, our kitchen at {{restaurant_name}} is firing up your order *#{{order_id}}*.
Dishes: {{order_items}}
Estimated Preparation Time: *{{prep_minutes}} minutes*
Total: *{{total_bill}}*
Our delivery rider will pick it up hot and fresh. Questions? Reply directly to this WhatsApp.
Dynamic Placeholders:
{{customer_name}}{{restaurant_name}}{{order_id}}{{order_items}}{{prep_minutes}}{{total_bill}}
Order UpdateE-commerce
Parcel Dispatched & Tracking Link
“Updating buyer with shipping carrier and live tracking URL”
Great news {{customer_name}}! 🚚 Your order *#{{order_id}}* from {{store_name}} has been dispatched.
Courier: {{courier_partner}}
Tracking AWB: *{{awb_number}}*
Estimated delivery: *{{delivery_date}}*
Track your shipment live: {{tracking_url}}
Please ensure someone is available at the address to receive the parcel.
Dynamic Placeholders:
{{customer_name}}{{order_id}}{{store_name}}{{courier_partner}}{{awb_number}}{{delivery_date}}{{tracking_url}}
Order UpdateE-commerce
Out for Delivery & OTP Verification
“Alerting buyer that delivery agent is arriving today”
Hi {{customer_name}}, your order *#{{order_id}}* is *Out for Delivery* today! 📦
Rider: {{rider_name}} ({{rider_phone}})
Estimated arrival: {{delivery_time_window}}
{{otp_text}}
Need to reschedule delivery instructions? Call the rider or reply here.
Dynamic Placeholders:
{{customer_name}}{{order_id}}{{rider_name}}{{rider_phone}}{{delivery_time_window}}{{otp_text}}
Payment ReminderAgencies
Friendly Invoice Due Date Reminder
“Polite advance notification before invoice reaches maturity”
Hello {{client_name}}, gentle reminder that invoice *#{{invoice_number}}* for {{service_description}} is due on *{{due_date}}*.
Amount: *{{invoice_amount}}*
You can review the invoice and complete payment via UPI, NetBanking, or card here: {{payment_link}}
If you have already processed this payment, kindly disregard this notice. Thank you!
Dynamic Placeholders:
{{client_name}}{{invoice_number}}{{service_description}}{{due_date}}{{invoice_amount}}{{payment_link}}
Payment ReminderLocal Business
Overdue Invoice Notice & Quick Pay Link
“Clear firm notification for overdue account balance”
Dear {{client_name}}, we noticed that invoice *#{{invoice_number}}* for *{{invoice_amount}}* was due on {{due_date}} and remains pending.
To ensure uninterrupted {{service_name}} service, please settle the outstanding balance today:
Pay securely: {{payment_link}}
UPI ID: {{upi_id}}
If payment was already transferred, please share the transaction UTR number so our accounts team can reconcile it.
Dynamic Placeholders:
{{client_name}}{{invoice_number}}{{invoice_amount}}{{due_date}}{{service_name}}{{payment_link}}{{upi_id}}
Payment ReminderEducation
School / Coaching Tuition Fee Installment Due
“Reminding parents or students of pending term fee payment”
Dear {{parent_name}}, this is a friendly notification from {{institute_name}} regarding tuition fees for *{{student_name}}* (Roll #{{roll_number}}).
Term: {{term_name}}
Amount Due: *{{amount_due}}*
Due Date: *{{due_date}}*
Pay online instantly with receipt generation: {{fee_portal_link}}
For fee desk support, call {{support_phone}}.
Dynamic Placeholders:
{{parent_name}}{{institute_name}}{{student_name}}{{roll_number}}{{term_name}}{{amount_due}}{{due_date}}{{fee_portal_link}}{{support_phone}}
FeedbackE-commerce
Quick 30-Second Product Satisfaction Rating
“Gathering fast customer feedback right after product arrival”
Hi {{customer_name}}! 🌟 Your {{product_name}} from {{store_name}} was delivered recently. How was your experience?
Rate us with a quick tap:
1️⃣ Needs improvement
2️⃣ Okay
3️⃣ Excellent!
Just reply with *1, 2 or 3*. Your feedback helps us make every order better!
Dynamic Placeholders:
{{customer_name}}{{product_name}}{{store_name}}
FeedbackSalons
Post-Appointment Service Quality Survey
“Checking in with client after appointment to gauge satisfaction”
Hi {{client_name}}, thank you for visiting *{{business_name}}* today! 🌸
How did you like your service with {{staff_name}}? If there's anything we can do to make your next visit even more delightful, please let us know.
Take 30 seconds to rate us: {{survey_link}}
Have a wonderful week ahead!
Dynamic Placeholders:
{{client_name}}{{business_name}}{{staff_name}}{{survey_link}}
Review RequestLocal Business
Google Business Profile 5-Star Review Request
“Generating authentic local SEO reviews on Google Maps”
Hi {{customer_name}}, thank you so much for choosing {{business_name}}! As a local business, customer reviews mean the world to our team.
If you enjoyed your experience with us, could you spare 30 seconds to leave us a quick review on Google?
⭐ Tap here to leave a review: {{google_review_link}}
Thank you for supporting us!
Dynamic Placeholders:
{{customer_name}}{{business_name}}{{google_review_link}}
Review RequestE-commerce
Product Review with Photo Incentive
“Encouraging buyers to submit review and photo on product page”
Loving your new *{{product_name}}*, {{customer_name}}? 📸
Leave a quick review on our website with a photo and receive a *{{reward_amount}} voucher* for your next order!
Write your review here: {{review_page_link}}
We love seeing how our products look in your everyday life!
Dynamic Placeholders:
{{product_name}}{{customer_name}}{{reward_amount}}{{review_page_link}}
EventEducation
Physical Workshop Seat Confirmation & Pass
“Issuing entry pass and venue instructions for an in-person workshop”
Hello {{attendee_name}}! 🎟️ Your seat for *{{event_name}}* is confirmed.
📅 Date: *{{event_date}}*
⏰ Time: *{{event_time}}*
📍 Venue: {{venue_address}}
Entry Pass ID: *#{{pass_id}}*
Please display this message at the registration desk for seamless entry.
Google Maps Location: {{maps_link}}
Dynamic Placeholders:
{{attendee_name}}{{event_name}}{{event_date}}{{event_time}}{{venue_address}}{{pass_id}}{{maps_link}}
EventCoaching
Webinar Starting in 15 Minutes - Join Now
“Instant reminder right before live broadcast starts”
Hey {{attendee_name}}, we are going live in *15 minutes*! 🔴
Topic: *{{webinar_title}}*
Speaker: *{{speaker_name}}*
Tap to enter the live room now: {{join_url}}
Grab a notebook and see you inside!
Dynamic Placeholders:
{{attendee_name}}{{webinar_title}}{{speaker_name}}{{join_url}}
Customer SupportHealthcare
Diagnostic Lab Reports Ready for Download
“Delivering lab results securely with doctor consultation option”
Dear {{patient_name}}, your diagnostic reports from {{lab_name}} for test *{{test_name}}* are now ready. 🔬
Download your verified PDF report here: {{report_download_link}}
Dr. {{doctor_name}} is available to review these findings with you. Reply *CONSULT* to book a discussion call.
Dynamic Placeholders:
{{patient_name}}{{lab_name}}{{test_name}}{{report_download_link}}{{doctor_name}}
Payment ReminderReal Estate
Construction Milestone Progress & Demand Note
“Updating buyer on tower construction progress and related installment”
Dear {{buyer_name}}, we are pleased to update that construction at *{{project_name}}* has reached the *{{milestone_name}}* stage. 🏗️
View latest site photos and inspection certificate: {{progress_album_link}}
As per your builder-buyer agreement, milestone installment of *{{milestone_amount}}* is due by *{{due_date}}*.
Account details and payment portal: {{payment_link}}
Dynamic Placeholders:
{{buyer_name}}{{project_name}}{{milestone_name}}{{progress_album_link}}{{milestone_amount}}{{due_date}}{{payment_link}}
AppointmentRestaurants
Restaurant Table Booking Confirmed
“Sending booking details and table specifications”
Your table is booked! 🥂 Hello {{guest_name}}, we look forward to welcoming your party at *{{restaurant_name}}*.
📅 Date: *{{reservation_date}}*
⏰ Time: *{{reservation_time}}*
👥 Guests: *{{guest_count}} people*
📍 Table: {{table_seating_area}}
We will hold your table for up to 15 minutes past the reservation time. Directions: {{maps_link}}
Dynamic Placeholders:
{{guest_name}}{{restaurant_name}}{{reservation_date}}{{reservation_time}}{{guest_count}}{{table_seating_area}}{{maps_link}}
Customer SupportAgencies
Monthly ROI Performance Report Delivery
“Delivering monthly client reporting deck with key wins”
Hi {{client_name}}, your {{month_name}} performance summary for *{{company_name}}* is ready! 📊
Key Highlights:
• WhatsApp Leads Generated: *{{leads_count}}* (+{{lead_growth}}% MoM)
• Pipeline Revenue: *{{pipeline_revenue}}*
• Average Response Time: *{{response_time}} mins*
Review the full interactive dashboard: {{dashboard_link}}
Let's discuss on our monthly strategy sync this Thursday!
Dynamic Placeholders:
{{client_name}}{{month_name}}{{company_name}}{{leads_count}}{{lead_growth}}{{pipeline_revenue}}{{response_time}}{{dashboard_link}}
MarketingE-commerce
Wishlist Item Back in Stock Alert
“Notifying shopper when previously out-of-stock item is replenished”
Good news {{customer_name}}! 🎉 The *{{item_name}}* you were waiting for is back in stock at {{store_name}}.
Only {{stock_quantity}} units available in this batch. Grab yours before it sells out again:
Order now: {{product_url}}
Free shipping applied automatically at checkout!
Dynamic Placeholders:
{{customer_name}}{{item_name}}{{store_name}}{{stock_quantity}}{{product_url}}
EducationCoaching
Mentor Evaluation & Assignment Feedback
“Notifying student that their project or case study has been graded”
Hi {{student_name}}, mentor *{{mentor_name}}* has reviewed your submission for *{{assignment_title}}*! 📝
Score: *{{grade_score}}*
Mentor notes: {{feedback_snippet}}
Review the comprehensive line-by-line feedback here: {{review_link}}
Great effort and keep up the momentum!
Dynamic Placeholders:
{{student_name}}{{mentor_name}}{{assignment_title}}{{grade_score}}{{feedback_snippet}}{{review_link}}
Payment ReminderLocal Business
Annual Maintenance Contract (AMC) Renewal Alert
“Reminding home or office client to renew maintenance plan”
Hello {{customer_name}}, your Annual Service Contract for *{{equipment_name}}* with {{service_company}} expires on *{{expiry_date}}*.
Renewing your AMC ensures:
• {{benefits_list}}
• Priority breakdown response within 4 hours
Special renewal price: *{{renewal_price}}* (saves {{discount_amount}}).
Renew online instantly: {{renewal_link}}
Dynamic Placeholders:
{{customer_name}}{{equipment_name}}{{service_company}}{{expiry_date}}{{benefits_list}}{{renewal_price}}{{discount_amount}}{{renewal_link}}
MarketingHealthcare
Annual Preventive Health Checkup Reminder
“Encouraging regular checkups for chronic care and wellness patients”
Dear {{patient_name}}, staying proactive with your health matters! 🩺 It has been {{months_since}} months since your last comprehensive health screening at {{clinic_name}}.
Our *{{package_name}}* includes {{tests_included}} at a special wellness rate of *{{package_cost}}*.
Book your morning fasting slot: {{booking_link}}
Home sample collection available upon request.
Dynamic Placeholders:
{{patient_name}}{{months_since}}{{clinic_name}}{{package_name}}{{tests_included}}{{package_cost}}{{booking_link}}
MarketingE-commerce
Birthday Celebration Wishes & Gift Voucher
“Building loyalty with personalized birthday discount”
Happy Birthday {{customer_name}}! 🎂 Wishing you a wonderful year filled with joy and success from all of us at {{store_name}}.
Here is a little birthday treat just for you: *{{discount_percentage}}% OFF* your next order with voucher code *{{birthday_code}}*.
Treat yourself: {{store_url}}
*Code valid until {{expiry_date}}.
Dynamic Placeholders:
{{customer_name}}{{store_name}}{{discount_percentage}}{{birthday_code}}{{store_url}}{{expiry_date}}
Follow-upReal Estate
Tenant Lease Agreement Expiry & Renewal Terms
“Notifying tenant about upcoming lease expiry and renewal options”
Hello {{tenant_name}}, hope you are enjoying your stay at {{property_address}}.
Your current lease agreement is scheduled to conclude on *{{lease_expiry_date}}*.
Please let us know if you intend to renew the agreement for another {{renewal_tenure}} period so we can draft the documentation.
Reply here or contact your property manager *{{manager_name}}* at {{manager_phone}}.
Dynamic Placeholders:
{{tenant_name}}{{property_address}}{{lease_expiry_date}}{{renewal_tenure}}{{manager_name}}{{manager_phone}}
AppointmentEducation
Parent-Teacher Meeting (PTM) Appointment Schedule
“Scheduling formal academic progress review slot for parents”
Dear {{parent_name}}, the upcoming Parent-Teacher Conference for *{{student_name}}* (Class {{class_grade}}) is scheduled on *{{ptm_date}}* at {{school_name}}.
Your allocated discussion window with class teacher *{{teacher_name}}* is *{{time_slot}}*.
Room: {{classroom_number}}
To confirm or request an alternate timing, click here: {{reschedule_link}}
Dynamic Placeholders:
{{parent_name}}{{student_name}}{{class_grade}}{{ptm_date}}{{school_name}}{{teacher_name}}{{time_slot}}{{classroom_number}}{{reschedule_link}}
MarketingRestaurants
Loyalty Points Balance & Free Dish Voucher
“Driving repeat restaurant visits by highlighting expiring points”
Hey {{guest_name}}! 🍴 You have *{{points_balance}} Dining Rewards points* accumulated at {{restaurant_name}} (worth *{{cash_equivalent}}*).
{{points_expiry_note}}
Redeem your points this week and receive a *complimentary {{free_treat}}* with your table!
Book your table: {{reservation_link}}
Dynamic Placeholders:
{{guest_name}}{{points_balance}}{{restaurant_name}}{{cash_equivalent}}{{points_expiry_note}}{{free_treat}}{{reservation_link}}
SalesSalons
Bridal / Wedding Makeover Consultation Booking
“Qualifying bride/groom inquiries and scheduling a trial look”
Dear {{bride_name}}, congratulations on your upcoming wedding! 💍
Our master bridal artist at *{{salon_name}}* would love to curate a custom look for your {{ceremony_names}}.
We offer a dedicated 45-minute Bridal Trial & Skin Prep Consultation.
Would {{suggested_date}} work for your trial session? Reply to book or view our bridal portfolio: {{portfolio_link}}
Dynamic Placeholders:
{{bride_name}}{{salon_name}}{{ceremony_names}}{{suggested_date}}{{portfolio_link}}
MarketingAgencies
Client Referral Program & Cash Bonus / Credit
“Incentivizing existing satisfied clients to refer other founders”
Hi {{client_name}}! We love partnering with *{{company_name}}*. 🤝
Do you know any fellow founders or business owners looking to scale their customer acquisition on WhatsApp?
Introduce them to {{agency_name}} and when they sign on, you both get *{{referral_reward}}*!
Just share your unique link or connect us on an intro chat: {{referral_link}}
Thank you for championing our work!
Dynamic Placeholders:
{{client_name}}{{company_name}}{{agency_name}}{{referral_reward}}{{referral_link}}
MarketingLocal Business
VIP WhatsApp Channel / Group Invite
“Inviting top customers to an exclusive WhatsApp channel”
Hey {{customer_name}}! 🚀 We've created an exclusive *{{community_name}}* WhatsApp Channel for our top {{member_type}}.
Members get:
• 24-hour early access to product drops
• Exclusive members-only discounts
• Direct AMA with our founders
Join with one tap here: {{channel_link}}
Zero spam, strictly value. See you inside!
Dynamic Placeholders:
{{customer_name}}{{community_name}}{{member_type}}{{channel_link}}
Customer SupportLocal Business
Senior Manager Escalation & Priority Resolution
“Handling an unhappy customer with senior management empathy and action”
Dear {{customer_name}}, my name is {{manager_name}}, Head of Customer Experience at *{{company_name}}*.
I personally reviewed your concern regarding *{{issue_description}}* (Ticket #{{ticket_id}}). I sincerely apologize for the inconvenience this caused.
Here is how we are addressing this immediately: {{action_plan}}.
I am personally handling your account until this is fully resolved. Please call me directly at {{manager_phone}} if you wish to speak.
Dynamic Placeholders:
{{customer_name}}{{manager_name}}{{company_name}}{{issue_description}}{{ticket_id}}{{action_plan}}{{manager_phone}}
Explore Related WhatsApp Tools & Guides
Your Data Stays 100% in Your Browser
Zero Server StorageChatGrow does not collect, transmit, or store your phone number or pre-filled welcome message. All QR codes, click-to-chat links, and website embed codes are rendered instantly inside your browser using client-side JavaScript.
No analytics tracking of phone numbers Safe for commercial website embedding
Complete Guide to Meta WhatsApp Business Templates & Approval
When sending customer notifications through the official WhatsApp Business Platform (Cloud API), businesses must adhere to Meta's strict template formatting rules. Understanding how categories, character limits, and parameters work is essential to prevent submission rejections and maintain 99%+ broadcast delivery rates.
Marketing Templates
Promotions & Offers
Used for product launches, seasonal discounts, cart recovery, and customer re-engagement. Must include a clear opt-out command ("Reply STOP to unsubscribe").
Utility Templates
Orders & Reminders
Directly linked to a specific customer transaction: payment receipts, shipping dispatch alerts, appointment booking confirmations, and delivery notifications.
Authentication Templates
OTPs & Verification
High-priority one-time passwords for customer logins and transactions. Meta enforces strict security rules with zero marketing content permitted.
Meta Approval Best Practices Checklist
- •Provide Sample Values: Always supply sample text for every placeholder (e.g. sample for
{{1}}= "Rahul") during Meta submission. - •Avoid Floating Variables: Never place variables alone at the beginning or end of a sentence without surrounding context.
- •Respect the 1,024 Character Limit: Body text must not exceed 1,024 characters including spaces and emojis.
- •Correct Category Tagging: Submitting a promotional discount as a "Utility" message will trigger automated rejection and review delays.
Frequently Asked Questions
Everything you need to know about using and submitting WhatsApp business message templates.
These templates follow Meta's official formatting rules and category guidelines. However, when using the official WhatsApp Business Platform, all business-initiated message templates must be individually submitted to Meta for verification through your WhatsApp Business Account (WABA) or your Cloud API onboarding in ChatGrow.
Related WhatsApp Business Tools
Complementary free tools to streamline your WhatsApp marketing workflow.
Templates
WhatsApp Template Generator
Draft professional WhatsApp Business message templates for welcome notes, order updates, reminders, and offers across English, Hindi, and Hinglish.
Use Tool
Templates
WhatsApp Template Previewer
Preview WhatsApp Business messages inside a realistic mobile simulator. Test variable substitutions, quick replies, and CTA buttons before broadcasting.
Use Tool
Messages
WhatsApp Message Generator
Generate high-converting WhatsApp messages for sales, marketing, support, and appointments across English, Hindi, and Hinglish.
Use Tool
WhatsApp Business Growth
Ready to broadcast approved templates to thousands of contacts?
ChatGrow connects your business to the official WhatsApp Business Platform. Get instant green tick verification support, manage multi-agent inboxes, and run compliant broadcast campaigns.
Multi-Agent Team Inbox Official Cloud API Access Automated Chatbots Visual Sales CRM
Connects with WhatsApp Cloud API · Designed for Modern Growing Teams